당신은 주제를 찾고 있습니까 “padding jacket korea – Must-Have Winter Item in Korea l Korean Culture [Long Padding]“? 다음 카테고리의 웹사이트 ppa.pilgrimjournalist.com 에서 귀하의 모든 질문에 답변해 드립니다: ppa.pilgrimjournalist.com/blog. 바로 아래에서 답을 찾을 수 있습니다. 작성자 CKJangTV 이(가) 작성한 기사에는 조회수 13,269회 및 좋아요 34개 개의 좋아요가 있습니다.
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d여기에서 Must-Have Winter Item in Korea l Korean Culture [Long Padding] – padding jacket korea 주제에 대한 세부정보를 참조하세요
\”During winter season in Korea, you will see Long Padding everywhere\”
\”They look like a Sleeping Bag Jackets or Gimbap\”
\”It’s mostly black color, why?\”
\”The trend started from 2018 Pyeong Chang Olympics?\”
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Buy korean long padding at affordable price – Joom
More than 2000 korean long padding at pleasant prices up to 77 USD Fast and free worldwe shipping! Frequent special offers and discounts up to 70% off for …
Source: www.joom.com
Date Published: 12/15/2021
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Padded Puffer Jacket | Streets of Seoul – thestreetsofseoul
Coats & Jackets Padded Puffer Jacket Best Men’s Korean Style Fashion from Streets of Seoul. We specialise in men’s minimal street and k- …
Source: thestreetsofseoul.com
Date Published: 11/3/2021
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Affordable Jackets for Freezing Winter! – Creatrip
Creatrip: Winter in Korea is freezing cold! Take a look at these affordable jacket (Around $100)
Source: www.creatrip.com
Date Published: 6/18/2021
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주제와 관련된 이미지 padding jacket korea
주제와 관련된 더 많은 사진을 참조하십시오 Must-Have Winter Item in Korea l Korean Culture [Long Padding]. 댓글에서 더 많은 관련 이미지를 보거나 필요한 경우 더 많은 관련 기사를 볼 수 있습니다.
주제에 대한 기사 평가 padding jacket korea
- Author: CKJangTV
- Views: 조회수 13,269회
- Likes: 좋아요 34개
- Date Published: 2021. 2. 2.
- Video Url link: https://www.youtube.com/watch?v=W7ci4UbALNI
What is a padded jacket called?
The down jacket, known more commonly in the fashion industry as a puffer jacket or simply puffer, is a quilted coat which is insulated with either duck or geese feathers.
What is padding jacket?
/ˌpæd.ɪd ˈdʒæk.ɪt/ a warm hip-length or waist-length coat filled with thick soft material sewn into sections: He wore a big padded jacket and thick mittens. The shopkeepers, wrapped in padded jackets against the cold, hawk their wares. Compare.
What are Korean coats called?
The magoja is a type of long jacket worn with hanbok, the traditional clothing of Korea, and is usually worn on top of the jeogori (short jacket). The po is a generic term referring to an outer robe or overcoat in hanbok.
Why puffer jackets are at the Centre of Korea class divide?
The popularity of streetwear and street brands has led to increased customer demand for [puffers] in Korea.” Hip-hop and associated visual representations have recently exploded into Asia’s mainstream, prompting a hip-hop-influenced, high-end streetwear obsession.
Which is better puffer or padded jacket?
These jackets (along with your layers) can withstand temperatures up to -5 degrees. Having said that, if you compare the warmth to weight ratio, down jackets are the clear winner. If you have to attain the same warmth as a down jacket, the equivalent padded jacket tends to weigh a lot more.
Do padded jackets keep you warm?
Puffer jackets, also called quilted jackets, have a signature quilted design with sections that are “puffy” between the stitching. They are filled with down insulation or synthetic fibers, both of which can provide a high level of warmth depending on how well they are made and the quality of the synthetic fibers.
Are padded coats waterproof?
Puffer coats are appealing for a number of reasons; they’re warm, water resistant or waterproof, they cut a striking athleisure silhouette, and wearing one feels like wearing a comforter.
Which type of jackets are warmest?
- Wool. Whenever the subject of winter coats comes up, wool is the first material that will come to mind. …
- Faux Fur. …
- Nylon. …
- Hemp. …
- Flannel. …
- Cashmere. …
- Mohair. …
- Cotton.
Why are puffer jackets so popular?
Consumers’ preferences, priorities, and values are reshaping industries. All over the world, puffy winter coats have conquered cities with cold climates while also proving pretty great for legitimate outdoor activities. They’re one of few garments favored by both hunters and runway models.
Can foreigners wear hanbok?
When I am in Korea I see lots of foreigners wearing rental hanbok on the streets, and it’s totally fine. I am seeing a lot of hate online about non-koreans trying to learn our language and I wonder why that is. As long as the foreigners are respectful and mindful we really enjoy people learning about korea.
Is hanbok Chinese or Korean?
The hanbok (in South Korea) or Chosŏn-ot (in North Korea) is traditional Korean clothes. The term “hanbok” literally means “Korean clothing”.
What do Durumagi means in Korean?
The Durumagi, meaning ‘closed all around‘, is a man’s coat and is part of the Hanbok; the national dress of South Korean. More elaborate hanboks are worn at weddings.
Are puffers going out of style?
While puffer jackets were never really out of style, they are certainly more in style this Fall/Winter 2021 to 2022 season.
Will puffer coats go out of style?
Are puffer jackets on trend this year? Quilted textures are one of this season’s hugest trends and that includes the trusty puffer. Whether you opt for a cropped style, or a long puffer coat, you can’t really go wrong with this trend. Not only are they stylish, but they’re so warm too – ideal for the winter months.
Why is it called a puffer jacket?
Style wise, a puffer jackets get their name from the pattern of stitched sections filled with insulation to give it that “puffy” look.
What is the difference between padded jacket and quilted jacket?
A quilted jacket has some form of insulation that is contained in little pockets separated by stitching. A padded jacket is an insulated jacket.
What is meant by quilted jacket?
Meaning of quilted jacket in English
a waist-length or hip-length coat filled with a thick soft material, usually sewn into diamond-shaped sections : She wears a brown quilted jacket and tan denim pants.
What is down filled jacket?
What is a down jacket? Down is a soft, heat-trapping fluff from ducks or geese that keeps them warm in the wild. ”Down” jackets use this natural material as insulation because it’s great at locking in warmth.
Down jacket
Quilted, padded jacket
A modern down jacket
Popular hip-hop artist Drake (left) wearing down jacket
The down jacket, known more commonly in the fashion industry as a puffer jacket or simply puffer, is a quilted coat which is insulated with either duck or geese feathers. Air pockets created by the bulk of the feathers allow for the retention of warm air.[1]
Fashion history [ edit ]
George Finch, an Australian chemist and mountaineer, is credited with first wearing a version of the down jacket in 1922 originally made from balloon fabric and eiderdown.[2] In 1936, outdoor adventurer Eddie Bauer created a down jacket following a hazardous fishing trip during which Bauer almost died of hypothermia, the adventurer invented an outer jacket encased with feathers, originally sold as the “skyliner”.[3] An efficient insulator, the outer garment allowed for the trapping and retention of warm air making it a very popular choice for those enduring harsh winter conditions. Bauer was first to create, sell and patent his design in 1939.[3] In 1937 designer Charles James developed a jacket with a similar design for haute couture. James’s jacket was made of white satin yet maintained a similar, quilted design, he labelled his creation the ‘pneumatic jacket’. James’ design proved hard to replicate and thick padding throughout the interior of the coat made upper-mobility difficult. The designer believed his contribution would be minor. This error was remedied shortly after by reducing padding around the neck and armholes.
Following its debut, the down jacket remained popular within winter outdoor sports communities for a decade. The puffer would begin to serve more than its utilitarian purpose in the 1940s when it was tailored and marketed to the wealthy as an evening layer.[4] The garment was reimagined in the 1970s as an athleisure jacket specifically marketed towards women by designer Norma Kamali. Named the “sleeping bag jacket”, Kamali’s version featured two coats sewn together with a synthetic down alternative packed between. Within the last couple decades, the down jacket has become a staple of winter fashion. Bright neon colored versions of the puffer were worn in Italy throughout the 1980s. During the 1990s the jacket surged in popularity as a young generation of ravers would adorn themselves in the puffer, wearing it throughout the night during the winter months.[5] A similar trend was witnessed in the United States throughout the 1990s and into the early 2000s, during which popular hip-hop artists began dressing themselves in the large jackets.[4]
Current trends [ edit ]
Designers and fashion influencers of 2020 reject cropped, bright colored versions of the jacket opting instead for a longer, knee length layer with subtle shades beige.[6] Influencers continue to praise the garment for its ability to work with every outfit occasion. A recent surge in 1990s continues to help the jacket dominate. Pop culture reflects this trend as hip-hop artists like Kanye West and Drake may both be seen wearing the garment in recent music videos.[7][8][9]
See also [ edit ]
References [ edit ]
padded jacket
If you say there is an elephant in the room, you mean that there is an obvious problem or difficult situation that people do not want to talk about.
List of Korean clothing
Baji Baji ( 바지 ) are a form of baggy pants (see more pictures at commons:Category:Baji).
Chima Chima ( 치마 ) is a type of skirt
Chima jeogori Chima jeogori ( 치마저고리 ) is a type of skirt worn together with a jeogori, a short jacket.
Dangui Dangui is a female upper garment worn for ceremonial occasions during the Joseon Dynasty.[1] Dangui was also called dang -jeogori (Hangul: 당저고리 ), dang-jeoksam (Hangul: 당적삼 ), or dang-hansam (Hangul: 당한삼 ).[2]
Dopo Dopo is a variety of po (an overcoat) mostly worn by male Confucian scholars called seonbi since the mid-Joseon period.
Durumagi Durumagi is a lined overcoat worn by men or women with no slit. It is most commonly held closed with a single goreum .[ definition needed ]
Garot Garot is a type of working and everyday dress dyed with the juice of unripe persimmons. It has been worn by Jeju Island locals.
Gwanbok Gwanbok is a Korean general term referring to all business attire of government officers issued by the government, with rank badges on them to distinguish hierarchies.
Hwarot Hwarot is a type of traditional Korean clothing worn during the Goryeo and Joseon Dynasty by royal women for ceremonial occasions or by commoners for weddings.[3] It originated from the Kingdom of Khotan, Central Asia.[4]
Jeogori Jeogori is a basic upper garment which has been worn by both men and women. It covers the arms and upper part of the wearer’s body.
Jeonbok Jeonbok is a type of sleeveless long vest mostly worn by military personnel. It does not have overlapped column on the front side, and was worn over dongdari.
Jokki Jokki is a type of vest.
Kkachi durumagi Kkachi durumagi is a colorful children’s overcoat worn on Korean New Year. It was worn over a jeogori or jokki while the wearer could put a jeonbok over it. Kkachi durumagi was also worn along with headgear such as bokgeon, hogeon or gulle.
Magoja The magoja is a type of long jacket worn with hanbok , the traditional clothing of Korea, and is usually worn on top of the jeogori (short jacket).
Po The po is a generic term referring to an outer robe or overcoat in hanbok .
Sagyusam Sagyusam is a type of po (outer robe) worn by young boys until their coming-of-age ceremony called gwallye. The name was derived from the shape; the lower end of the garment is divided into four parts.[5]
Saekdongot Saekdongot is any hanbok patchworked with colorful stripes. It began to be made in the Goryeo period (918 – 1392). The name literally means ‘many-colored clothing’. It was usually worn by children of the age of one to seven years old. The saekdong can be applied throughout jeogori (a short jacket with sash), majoja (buttoned jacket), durumagi (overcoat), among others.[6][7]
Why Puffer Jackets Are at the Centre of Korea’s Class Divide
SEOUL, South Korea — With temperatures now hovering at single digits, followed by reports of first snowfalls, a curious trend is taking off in South Korea: the puffer jacket. Its presence is ubiquitous and is worn by everyone across the country, from elementary school children in Busan to K-pop celebrities like Suzy Bae and BTS in Seoul. But the jacket is more than just a piece of practical cold-weather wear; it’s a vital fashion statement that has become a marker of class divide.
A few years ago, the craze was specifically for North Face jackets. They’re often referred to as “spine breakers,” because “parents’ [financial] backbones are ‘broken’ by having to buy these ridiculously high-priced jackets for their children,” explains Celine Hong, a Korean photographer and videographer whose clients include Vogue Korea, Dazed, Hypebeast and MM6 Maison Margiela.
While the Pyeongchang Winter Olympics this Feburary helped boost the recent trend for puffers, it is also a cultural issue with meaning that goes far deeper. “It’s a syndrome phenomenon beyond fashion. [It] starts with the middle school and high school uniform culture of Korea; students who wear the same clothing all the time began to wear padded jackets,” says Mo Kim, general director of the multi-brand concept store Rare Market.
A guest at Hera Seoul Fashion Week at Dongdaemun Design Plaza | Photo: Getty A guest at Hera Seoul Fashion Week at Dongdaemun Design Plaza | Photo: Getty
A guest at Hera Seoul Fashion Week at Dongdaemun Design Plaza | Photo: Getty
The type of puffer jacket someone chooses to wear is important. “Each brand, style and colourway signifies a certain social subgroup,” he continues, explaining that playground hierarchies are determined by the choice of puffer jacket worn. It’s similar to how consumers in need of status use loud luxury goods to signal to the less affluent that they are not one of them.
In recent decades, Asia has become a region of extremes: as of 2018, four of the world’s five most expensive cities are in Asia, with Seoul coming in fifth place. Yet, a wealth gap, driven largely by wage disparity and differing levels of access to education, has opened up. It has in turn led to a hugely popular phrase among young people in South Korea, which is “hell joseon (헬조선),” roughly translating as “Korea is close to hell and a hopeless society.”
While the country has often been championed as an economic success story, thanks to the global popularity of South Korean culture known as hallyu, income equality in Korea is the worst in the Asia-Pacific region, according to a 2016 report by the International Monetary Fund, dispelling the myth that everyone here is affluent, when in fact, there is a system of hidden social strata and wider income disparity issues that are not noticed from a cursory trip to the capital city.
Similar to Japan, there are ancient codes of social hierarchies that determine a lot in Korean life. Therefore, anything that highlights this — like the status symbol of a coat — can be powerful, because it shines a light on a topic and emotions that are rarely discussed openly but that people feel. According to local media, the puffer jacket fad has caused problems in schools like theft, aggressive bullying, counterfeiting and money extortion. Some parents are even said to have bought their children expensive puffer coats to boost their self-esteem, but merely end up competing with other parents.
While change is afoot — President Moon Jae-in was elected on a wave of outrage over this growing inequality and has begun work to reverse the trend — the fact of the matter is, “every teenager I know has at least one puffer jacket,” says Hong. “It’s the most popular item in the winter season.”
Parents teach their children that by not standing out too much, they’ll be safe. It’s why Koreans tend to look alike.
But what’s really driving this trend?
It’s no secret that K-pop, K-dramas and K-beauty have become wildly popular over the past decade in Seoul and overseas. Many individuals look to their favourite Korean stars for inspiration, so when the boy-band members of BTS step out in Puma’s down padded coats, it’s likely that a legion of fans will follow. “You see celebrities on TV shows; when they’re shooting outside it’s very cold and they have to stay outside for a long time, so they wear these puffers and it becomes a big trend,” says Jung Kuho, executive director of Seoul Fashion Week, held at the Zaha Hadid–designed Dongdaemun Design Plaza. “My nephew is 13 and he really wants a long puffer jacket this winter. It’s become like a uniform for that generation.”
However, for the older generation, the puffer’s appeal has less to do with following K-pop trends and more to do with finding comfort in conformity rather than individuality in South Korea’s culturally homogeneous society. “Many parents here teach their children … that by not standing out too much in a group, they’ll be safe,” says Jung. “It’s why Koreans tend to look alike. People here love to follow trends, whichever way it goes, and a majority of people go after the same thing: they go to the same restaurants, listen to the same music.”
Korean model Irene Kim wearing an Ienki Ienki puffer jacket | Source: Ienki Ienki Korean model Irene Kim wearing an Ienki Ienki puffer jacket | Source: Ienki Ienki
Korean model Irene Kim wearing an Ienki Ienki puffer jacket | Source: Ienki Ienki
“There is a tendency for people here to follow key trends en masse,” agrees Caroline Kim, chief operating officer of Solid Corporation, an export-trading company in Seoul, but also added that “apart from the obvious reason of freezing temperatures during the winter, Koreans are generally very influenced by global trends. The popularity of streetwear and street brands has led to increased customer demand for [puffers] in Korea.”
Hip-hop and associated visual representations have recently exploded into Asia’s mainstream, prompting a hip-hop-influenced, high-end streetwear obsession. But it’s a phenomenon that isn’t restricted to the continent. (Earlier this year, rap overtook rock as the biggest music genre in the US for the first time.) Now, it’s starting to take over airwaves in South Korea, even though the country is better known for its monumental K-pop scene.
The first widely recognised Korean song containing rapping appeared in 1989, courtesy of Hong Seo-beom, a moderately popular rock musician. Then emerged Jinusean, a pioneering Korean hip-hop duo backed by YG Entertainment — the talent agency of Big Bang, G-Dragon and 2NE1 — and rappers Tiger JK and DJ Shine of Drunken Tiger, who emulated prevailing black music trends in America. However, Korean hip-hop — abbreviated as K-hop — caught global attention in 2016 when Coachella announced it would host a Korean group for the first time in its 17-year history. To the surprise of many, the invitation was not extended to leading pop idol groups like EXO or Girls’ Generation, but to alternative hip-hop group Epik High.
“When you watch Korean TV, it’s all about R&B and hip-hop. Rap is super popular right now,” says Jung, citing popular South Korean TV show “Show Me The Money,” a competition show where everyone from underground rappers to mainstream artists battle it out to bring home a cash prize. (The programme’s popularity has extended to neighbouring countries like China, leading to successful spinoffs like “The Rap of China.”) “When you look at rappers, their style and how they dress, they love big puffer jackets,” Jung continues.
The South Korean market presents a major opportunity for fashion brands, with designer apparel and accessories approximately worth $5 billion and growing 7.2 percent on average each year. And the puffer jacket phenomenon has been a boon to outerwear brands in the country.
Guests at Hera Seoul Fashion Week at Dongdaemun Design Plaza | Photo: Getty Guests at Hera Seoul Fashion Week at Dongdaemun Design Plaza | Photo: Getty
Guests at Hera Seoul Fashion Week at Dongdaemun Design Plaza | Photo: Getty
In the first nine months of 2018, Moncler’s sales in Asia grew 39 percent, a spokesperson at the company told BoF, noting that China and Korea were the strongest performers. “Moncler’s down jackets are a luxury must-have … specifically for the Korean market. This style is currently one of our most popular categories.” The Italian label currently has 24 directly operated stores in the country.
Canadian outerwear brand Nobis opened shop in Korea six years ago and today, it has 33 direct retail stores across the country. “We launch two to six new styles, exclusive to the Korean market each season,” says Nobis co-founder Robin Yates, who formerly served as vice president of Canada Goose. Today, it counts Korea as among its top five performing markets.
According to a spokesperson at MatchesFashion.com, Moncler, Canada Goose, Herno, Burberry and Prada are among the luxury retailer’s best performing puffer brands and the style is among its top five categories in Korea. Brands such as The North Face, K2, Descente, D-Antidote, Youser, This is Never That and Ienki Ienki have also been popular with Korean shoppers.
Launched in 2016 by Kyiv-based Dmitriy Ievenko, who also co-founded Asthik Group, one of Ukraine’s fastest growing luxury retail companies, Ienki Ienki’s down jackets begin at around $700 and go up to $1,500. Yet, the high price tag hasn’t dented demand. “In our store, Ienki Ienki sold out straight away in its first season,” says Rare Market’s Kim.
Today, the Ukrainian outerwear label is stocked in 315 stores across 30 countries — in Seoul, it can be found in 10 Corso Como, Rare Market, Breaker, Boon the Shop, Cherbebe and Space Mue. “Each season, our orders in Korea rise about 20 percent,” founder Ievenko adds.
The puffer is also Korean menswear label D-Antidote’s bestseller for the Autumn/Winter season. “For Autumn/Winter 2018, we presented four to five puffer styles and 3,000 pieces were ordered from international retailers,” says D-Antidote designer Park Hwan-sung. The brand launched in 2014 and today has over 35 stockists worldwide.
Many Koreans are willing to spend on a brand name because of its perceived value, says art director Gary Bradnick, who has spent a lot of time in the country. “A middle class demographic has been forming over a few years … in this instance, the price tag becomes more important, as it becomes less about how cheap did you get it for, but more how much you paid to own an authentic item, which of course is a statement of one’s wealth.”
“It’s interesting because Koreans buy puffer jackets to fit in, but also to stand out and differentiate [themselves],” says Kim.
Disclosure: Kati Chitrakorn travelled to Korea as a guest of Hera Seoul Fashion Week.
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OUTERWEAR: Padded Jackets
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Before Buying a Padding Jacket in Korea, Check These 7 Things
Before Buying a Padding Jacket in Korea, Check These 7 Things
Padding (패딩) jackets or padded coats are the “national” coat in Korea during winter. There are many reasons why it is popular with Korean people. First, padding suits both men and women since it comes in a variety of unisex models. You can choose from fashionable long padding or convenient short padding. Moreover, padding is not only warm and convenient but it also creates a trend among young Koreans for light materials and beautiful designs. You don’t need to wear a lot of layers of clothes, just a T-shirt inside is warm enough when you have a long padding. So, for expats, especially those who experience their first Korean winter, and want to buy a padding jacket, please check out 7 things before you make your purchase.
1. What is the outer layer (겉감), lining (안감), and filling (충전재)?
Filling (충전재) acts as an insulating material, like the cotton in a blanket. Key ingredients commonly found in the padding material panel include:
Cotton
Wellon (special cotton fiber with added heat retaining function)
Duck down feathers (덕다운)
Goose down feathers (구스다운)
Wild goose down feathers (와일드 구스다운)
The outer layer (겉감) acts as a covering for the filling material and is commonly made of a special fabric that is waterproof and windproof.
The lining (안감) is the part that touches the body, so it will be made from a material that is soft and non-irritating.
Specialized paddings are mainly made by using materials that prevent static electricity, reflect body heat, or have a self-heating function.
2. What is the difference between natural and artificial materials?
Natural materials (천연소재) include feathers of poultry, such as ducks or geese. Meanwhile, man-made material (인공소재) includes cotton polyester, synthlate, wellon, and some similar components. Artificial materials will be cheaper than natural materials, which are more difficult to exploit.
Wellon cotton, the most popular man-made material in padding manufacturing over the past few years, is a specially processed fine fiber. It is warmer and lighter than conventional cheap cotton. Furthermore, you don’t have to be worried about avian feather allergies. Also, the price of paddings made from this material is also relatively affordable. So, many Korean people, especially Korean students, often choose to buy padding made from wellon cotton rather than goose down padding or duck down padding.
Photo Credit: compagna_official
3. Duck down and goose down
Down feather refers to the feathers in the bird’s chest part. With its light, porous and heat-retaining properties, down feathers keep warm better than the feathers in the bird’s wings. Duck down paddings don’t have as good warmth retaining ability as goose down paddings, but their price is cheaper.
Meanwhile, goose-down paddings have the ability to occupy a larger volume of gas so the ability to keep warm is better. In particular, the feathers of geese raised in cold and dry countries have a better ability to keep warm. The Korean market also introduced paddings made from wild goose down. Unlike normal goose down fathers, which is white, wild goose feathers are typically gray.
Photo Credit: classical_fit
4. Is it necessary to consider the feather-to-cotton ratio?
Currently, the main materials in paddings sold on the market include both feathers and cotton fibers. If only feathers are used, with the soft properties, the padding will be difficult to inflate and not create much space for gas storage.
Therefore, to create space for the air layers to appear, the manufacturer will add cotton fibers between the feathers. The golden ratio of these two components (cotton fibers: feathers) should be 9:1 or 8:2.
Photo Credit: clorlk
5. How many feathers is enough?
This is one of the most important factors when choosing to buy a padding. The more feathers, the higher the price. The amount of feathers weighing more than 300g is called heavy padding, and it is suitable for environments with temperatures around -25 degrees.
In Korea, the lowest temperature on the coldest days is not that much, so the amount of feather of a padding in the range of 220 – 250g is most appropriate.
6. What is Fill Power?
A thick and heavy padding is not necessarily warm. Korean garment technology is developing more and more so there are a variety of paddings that are light, warm and convenient having been introduced.
Fill power is simply the ability to restore cotton swelling after it is compacted. The higher the fill power, the more air a certain weight of the down can trap, and thus the more insulating ability the down will have. For the Korean winter, a padding with a fill power from 650 to 700 is sufficient.
Photo Credit: seoul_ajumma
7. Do paddings have to be dry-cleaned?
Many people think that because paddings are made from expensive feathers they need to be dry-cleaned. In fact, if water damages the feathers in a coat, birds such as ducks and geese cannot swim in the water.
Hence washing a padding by water (hand washing recommended) is recognized as not affecting the quality.
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Why Puffer Jackets Are at the Centre of Korea’s Class Divide
SEOUL, South Korea — With temperatures now hovering at single digits, followed by reports of first snowfalls, a curious trend is taking off in South Korea: the puffer jacket. Its presence is ubiquitous and is worn by everyone across the country, from elementary school children in Busan to K-pop celebrities like Suzy Bae and BTS in Seoul. But the jacket is more than just a piece of practical cold-weather wear; it’s a vital fashion statement that has become a marker of class divide.
A few years ago, the craze was specifically for North Face jackets. They’re often referred to as “spine breakers,” because “parents’ [financial] backbones are ‘broken’ by having to buy these ridiculously high-priced jackets for their children,” explains Celine Hong, a Korean photographer and videographer whose clients include Vogue Korea, Dazed, Hypebeast and MM6 Maison Margiela.
While the Pyeongchang Winter Olympics this Feburary helped boost the recent trend for puffers, it is also a cultural issue with meaning that goes far deeper. “It’s a syndrome phenomenon beyond fashion. [It] starts with the middle school and high school uniform culture of Korea; students who wear the same clothing all the time began to wear padded jackets,” says Mo Kim, general director of the multi-brand concept store Rare Market.
A guest at Hera Seoul Fashion Week at Dongdaemun Design Plaza | Photo: Getty A guest at Hera Seoul Fashion Week at Dongdaemun Design Plaza | Photo: Getty
A guest at Hera Seoul Fashion Week at Dongdaemun Design Plaza | Photo: Getty
The type of puffer jacket someone chooses to wear is important. “Each brand, style and colourway signifies a certain social subgroup,” he continues, explaining that playground hierarchies are determined by the choice of puffer jacket worn. It’s similar to how consumers in need of status use loud luxury goods to signal to the less affluent that they are not one of them.
In recent decades, Asia has become a region of extremes: as of 2018, four of the world’s five most expensive cities are in Asia, with Seoul coming in fifth place. Yet, a wealth gap, driven largely by wage disparity and differing levels of access to education, has opened up. It has in turn led to a hugely popular phrase among young people in South Korea, which is “hell joseon (헬조선),” roughly translating as “Korea is close to hell and a hopeless society.”
While the country has often been championed as an economic success story, thanks to the global popularity of South Korean culture known as hallyu, income equality in Korea is the worst in the Asia-Pacific region, according to a 2016 report by the International Monetary Fund, dispelling the myth that everyone here is affluent, when in fact, there is a system of hidden social strata and wider income disparity issues that are not noticed from a cursory trip to the capital city.
Similar to Japan, there are ancient codes of social hierarchies that determine a lot in Korean life. Therefore, anything that highlights this — like the status symbol of a coat — can be powerful, because it shines a light on a topic and emotions that are rarely discussed openly but that people feel. According to local media, the puffer jacket fad has caused problems in schools like theft, aggressive bullying, counterfeiting and money extortion. Some parents are even said to have bought their children expensive puffer coats to boost their self-esteem, but merely end up competing with other parents.
While change is afoot — President Moon Jae-in was elected on a wave of outrage over this growing inequality and has begun work to reverse the trend — the fact of the matter is, “every teenager I know has at least one puffer jacket,” says Hong. “It’s the most popular item in the winter season.”
Parents teach their children that by not standing out too much, they’ll be safe. It’s why Koreans tend to look alike.
But what’s really driving this trend?
It’s no secret that K-pop, K-dramas and K-beauty have become wildly popular over the past decade in Seoul and overseas. Many individuals look to their favourite Korean stars for inspiration, so when the boy-band members of BTS step out in Puma’s down padded coats, it’s likely that a legion of fans will follow. “You see celebrities on TV shows; when they’re shooting outside it’s very cold and they have to stay outside for a long time, so they wear these puffers and it becomes a big trend,” says Jung Kuho, executive director of Seoul Fashion Week, held at the Zaha Hadid–designed Dongdaemun Design Plaza. “My nephew is 13 and he really wants a long puffer jacket this winter. It’s become like a uniform for that generation.”
However, for the older generation, the puffer’s appeal has less to do with following K-pop trends and more to do with finding comfort in conformity rather than individuality in South Korea’s culturally homogeneous society. “Many parents here teach their children … that by not standing out too much in a group, they’ll be safe,” says Jung. “It’s why Koreans tend to look alike. People here love to follow trends, whichever way it goes, and a majority of people go after the same thing: they go to the same restaurants, listen to the same music.”
Korean model Irene Kim wearing an Ienki Ienki puffer jacket | Source: Ienki Ienki Korean model Irene Kim wearing an Ienki Ienki puffer jacket | Source: Ienki Ienki
Korean model Irene Kim wearing an Ienki Ienki puffer jacket | Source: Ienki Ienki
“There is a tendency for people here to follow key trends en masse,” agrees Caroline Kim, chief operating officer of Solid Corporation, an export-trading company in Seoul, but also added that “apart from the obvious reason of freezing temperatures during the winter, Koreans are generally very influenced by global trends. The popularity of streetwear and street brands has led to increased customer demand for [puffers] in Korea.”
Hip-hop and associated visual representations have recently exploded into Asia’s mainstream, prompting a hip-hop-influenced, high-end streetwear obsession. But it’s a phenomenon that isn’t restricted to the continent. (Earlier this year, rap overtook rock as the biggest music genre in the US for the first time.) Now, it’s starting to take over airwaves in South Korea, even though the country is better known for its monumental K-pop scene.
The first widely recognised Korean song containing rapping appeared in 1989, courtesy of Hong Seo-beom, a moderately popular rock musician. Then emerged Jinusean, a pioneering Korean hip-hop duo backed by YG Entertainment — the talent agency of Big Bang, G-Dragon and 2NE1 — and rappers Tiger JK and DJ Shine of Drunken Tiger, who emulated prevailing black music trends in America. However, Korean hip-hop — abbreviated as K-hop — caught global attention in 2016 when Coachella announced it would host a Korean group for the first time in its 17-year history. To the surprise of many, the invitation was not extended to leading pop idol groups like EXO or Girls’ Generation, but to alternative hip-hop group Epik High.
“When you watch Korean TV, it’s all about R&B and hip-hop. Rap is super popular right now,” says Jung, citing popular South Korean TV show “Show Me The Money,” a competition show where everyone from underground rappers to mainstream artists battle it out to bring home a cash prize. (The programme’s popularity has extended to neighbouring countries like China, leading to successful spinoffs like “The Rap of China.”) “When you look at rappers, their style and how they dress, they love big puffer jackets,” Jung continues.
The South Korean market presents a major opportunity for fashion brands, with designer apparel and accessories approximately worth $5 billion and growing 7.2 percent on average each year. And the puffer jacket phenomenon has been a boon to outerwear brands in the country.
Guests at Hera Seoul Fashion Week at Dongdaemun Design Plaza | Photo: Getty Guests at Hera Seoul Fashion Week at Dongdaemun Design Plaza | Photo: Getty
Guests at Hera Seoul Fashion Week at Dongdaemun Design Plaza | Photo: Getty
In the first nine months of 2018, Moncler’s sales in Asia grew 39 percent, a spokesperson at the company told BoF, noting that China and Korea were the strongest performers. “Moncler’s down jackets are a luxury must-have … specifically for the Korean market. This style is currently one of our most popular categories.” The Italian label currently has 24 directly operated stores in the country.
Canadian outerwear brand Nobis opened shop in Korea six years ago and today, it has 33 direct retail stores across the country. “We launch two to six new styles, exclusive to the Korean market each season,” says Nobis co-founder Robin Yates, who formerly served as vice president of Canada Goose. Today, it counts Korea as among its top five performing markets.
According to a spokesperson at MatchesFashion.com, Moncler, Canada Goose, Herno, Burberry and Prada are among the luxury retailer’s best performing puffer brands and the style is among its top five categories in Korea. Brands such as The North Face, K2, Descente, D-Antidote, Youser, This is Never That and Ienki Ienki have also been popular with Korean shoppers.
Launched in 2016 by Kyiv-based Dmitriy Ievenko, who also co-founded Asthik Group, one of Ukraine’s fastest growing luxury retail companies, Ienki Ienki’s down jackets begin at around $700 and go up to $1,500. Yet, the high price tag hasn’t dented demand. “In our store, Ienki Ienki sold out straight away in its first season,” says Rare Market’s Kim.
Today, the Ukrainian outerwear label is stocked in 315 stores across 30 countries — in Seoul, it can be found in 10 Corso Como, Rare Market, Breaker, Boon the Shop, Cherbebe and Space Mue. “Each season, our orders in Korea rise about 20 percent,” founder Ievenko adds.
The puffer is also Korean menswear label D-Antidote’s bestseller for the Autumn/Winter season. “For Autumn/Winter 2018, we presented four to five puffer styles and 3,000 pieces were ordered from international retailers,” says D-Antidote designer Park Hwan-sung. The brand launched in 2014 and today has over 35 stockists worldwide.
Many Koreans are willing to spend on a brand name because of its perceived value, says art director Gary Bradnick, who has spent a lot of time in the country. “A middle class demographic has been forming over a few years … in this instance, the price tag becomes more important, as it becomes less about how cheap did you get it for, but more how much you paid to own an authentic item, which of course is a statement of one’s wealth.”
“It’s interesting because Koreans buy puffer jackets to fit in, but also to stand out and differentiate [themselves],” says Kim.
Disclosure: Kati Chitrakorn travelled to Korea as a guest of Hera Seoul Fashion Week.
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Creatrip: Affordable Jackets for Freezing Winter!
Hello,everyone! We are Creatrip, a group of Korean travel experts.
We proudly present you the latest, useful Korean travel information and tips every day.
It’s almost mid-October!
The weather is starting to get really cold in Korea.
Autumn in Korea is not too cold, so you can wear a light jacket and a hoodie.
Starting from December, the temperature drops to below zero degrees Celcius.
You will catch a cold without a thick winter jacket.
You will be especially worried if you are traveling to Korea from the countries where the temperature never drops below zero.
So today, Creatrip editors gathered a list of affordable yet warm puffer jackets. The jackets we will introduce can be bought with 100,000 Won.
Before we go on, check out our post about the seasonal weather information in Korea and how to dress up accordingly.
1. Giordano Superlight Half-length Jacket
(For Men: 128,000 Won/ For Women: 99,800 Won)
@ Giordano Official Website
You can purchase this quality Giordano superlight weight puffer jacket.
This lightweight jacket is perfect to wear from November to December.
This jacket is super thin, so you can wear a bigger jacket and put it on as an inner jacket in January and February.
@ Giordano Official Website
Giordano super lightweight jacket for men only has a dark navy color.
For women, there are multiple color options: Deep Beige, Burgundy, Black, Cool Grey, and Navy.
Super lightweight jackets are also sold in other SPA brands, such as SPAO, TopTEN, and Eight Seconds.
If you want to buy similar items at a lower price, you can go either to SPAO and TopTEN.
2. SPAO Long Down Parker (Unisex SPJD74VC13)
Price: 129,000 Won
@ SPAO Website
SPAO Long Down Parker is suitable to wear in January and February.
It effectively blocks the cold wind in the winter.
The length of the jacket covers more than half of the body to add more warmth and comfort.
It is also designed to block the wind effectively.
@ SPAO Website
SPAO Long Down Parker is in a unisex design. You can wear as a matching couple outfits. This outfit is available in White, Black, Navy, and Khaki.
If you want to endure the long, freezing winter days in Korea, SPAO would be a good choice.
3. TopTEN Polaris Long Puffer Jacket
(For Women: MSX4JP2903 / For Men: MSX4JP1903)
Price: 129,900 Won
@ TopTEN Official Website
Ryu Jun Yeol is the main Model of TopTEN. TopTEN’s Polaris Long Puffer Jacket is not expensive and is in a good quality.
The inner fillings of the jacket are duck down.
The duck down jacket is super warm in winter.
@ TopTEN Official Website
TopTEN Polaris Long Puffer Jacket is divided into Men’s and Women’s.
The photo is Men’s puffer jacket. (Model Name: MSX4JP1903)
It is available in Black, Charcoal, and Navy.
@ TopTEN Official Website
This is Women’s. (Model Name: MSX4JP2903)
It is available in Black, Charcoal, Khaki, and White.
I would highly recommend TopTEN Polaris Long Puffer Jacket. This outfit is made of high-quality duck down at a low cost.
4. 8Seconds Hooded Long Duck Down Puffer Jacket
(For Men: 139,900 Won)
Hooded Long Down Puffer Jacket
(For Women: 139,900 Won)
@ 8Seconds Official Website
G-Dragon wore this puffer jacket last year and became very popular among Koreans.
8Seconds’s hooded long puffer duck down jacket covers most of the body comfortably.
Because it is filled with duck down, the jacket is suitable for fighting off cold temperature in winter.
@ 8Seconds Official Website
8Seconds Long Puffer jacket is divided into Women’s and Men’s.
The photo above is the Women’s puffer jacket. (Model name: 후드 롱 다운패딩)
It is available in Black, Green and Light Grey.
Can you see the slim waistline in the photo?
@ 8Seconds Official Website
This photo is for Men’s. (Model Name: 후드 롱 오리털 패딩)
It is available in Black and Ash.
8Seconds hooded puffer jacket contains both cotton and duck down fillings, and is perfect for January and February. I recommend you this jacket as ‘the jacket’ for winter.
125,900won 159,900won 179,900won 179,900won
5. TBJ Half-length Real Down (Unisex T164DW010P)
Price: 249,000 Won
@ SBS
TBJ half-length real down puffer jacket was featured on the Popular Korean TV show SBS
. It is super duper warm!
@ TBJ Official Website
It effectively blocks cold wind during winter, and can be worn in January and February.
In Korea, this puffer jacket became famous after the BTOB once wore it.
The original price is 240,000 Won, but you can get it at a discounted price (around 100,000 Won) if you visit a factory outlet.
@ TBJ Official Website
TBJ half-length real down is for unisex.
The colors are available in Ivory, Beige, Khaki, Blue, and Black.
If you have plans to visit Korea from January to February, I would highly recommend you to consider buying the TBJ Half-length Real Down Jacket.
@ NEWSIS
Today, Creatrip editors gave you a list of affordable puffer jackets, which are suitable for resisting cold in Korea during winter.
Frankly speaking, 100,000 Won is a lot of money.
But if you buy a jacket for less than 100,000 Won, it would be hard to survive freezing cold winter in Korea.
Try considering these recommended warm puffer jackets and enjoy your time in Korea!
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